The rose changes with the hour. At sunrise, its petals hold a freshness that fades by noon. This is why we begin early — to capture the flower while it is still cool, bright, and tender.

The first light

Damask roses are gathered at dawn, when the petals are cool and the scent is most tender. By midday, the fragrance has already begun to change.

The morning rose is fresh, green, and light. It has not yet opened fully to the heat. This is the moment we wait for.

A careful harvest

Each flower is handled lightly. The goal is not only to collect the rose, but to preserve its freshness from field to atelier.

The petals are placed loosely, never pressed down. Too much weight can bruise the flower and change the scent.

From field to formula

Once gathered, the roses move quickly. Time matters. The longer the petals wait, the more their delicate notes begin to fade.

In the formula, damask rose brings more than fragrance. It gives the product a feeling of softness, a small floral trace that makes the ritual feel complete.

Why this flower

Damask rose has a quiet depth. It is not only sweet. It can be green, honeyed, powdery, and bright.

This complexity makes it beautiful in skincare. It does not dominate the formula. It settles into it.

What the rose gives

Softness, comfort, and a delicate floral note. In skincare, damask rose brings a sense of calm that feels both simple and generous.